Pier 88 Unchained


25 million people

in forced labor

TODAY


Today, the power is

with the CONSUMER


Many options but limited scope

30521

Tech tools against For consumers Human-trafficking

Work


The needs identified


Empowering shoppers with clear information to know if what they buy is made

without slave labor with the ability to exert pressure on retailers if not.


User Centric Process : Design With Empathy

User Research Prototyping Testing Iterating

User survey Sketching/Wireframing Usability Testing Edits Based on Feedback User Interviews Brainstorming Synthesizing Results Continuous Iteration

Prototyping


User Research Insights

How do I get involved?

58%

Slavery is IN STORES still a

73%

problem? AWARE

96%

36% ONLINE WOULD PAY